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"What", "Who" and Why"
About Tycoon
We design, engineer, manufacture and distribute premium bicycles that tailor to beginner and intermediary level cyclists. We believe that the passion of riding should be accessible to everyone and that no one should have to break the bank to purchase a high quality bicycle. For that reason, we continuously strive to source technologies and components that are highly performant, lightweight, innovative, durable as well as cost efficient.
The Covid-19 Crisis
The Birth of Tycoon
Starting in the spring of 2020, the pandemic has dramatically reshaped several aspects of our lives. Lockdowns, health regulations and travelling restrictions have forced us to adopt new hobbies, especially outdoor activities. Consequently, cycling has experienced a hypergrowth which triggered the lack of affordable bicycles supplies and the abusive rise of the sales price. Tycoon was born to disrupt the industry and be the brand that offers the best bang for one’s buck.
The Meaning Behind Tycoon
tī-ˈkün
The term “Tycoon” was first used to describe industrialists who dominated their industries in the 19th and 20th centuries. Today, the word Tycoon signifies “a top leader with power and influence”. This is what we are all about. We want to become a leading brand in the industry, by continuously revolutionizing the cycling world. But most importantly, we want to empower all riders to become leaders and humans with positive influence. Enjoy the ride!
Giving Back to Communities in Need
Changing Lives with Bikes
We believe in a world where you have total freedom to be you, without judgement. To experiment. To express yourself. To be brave and grab life as the extraordinary adventure it is. So we make sure everyone has an equal chance to discover all the amazing things they’re capable of – no matter who they are, where they’re from or what looks they like to boss. We exist to give you the confidence to be whoever you want to be.
